Who are we?

How we started

In 2008 Viitor Plus – for humans and nature started the afforestation programme Adoptă un copac thinking about the importance of regaining lost forest land, rehabilitating degraded land and having in mind the crucial role that forests play in the fragile balance of life.

Between 2008 and 2016, under the umbrella of ViitorPlus, over 10,000 volunteers were involved in creating 36 hectares of new forest. In addition, funds were raised for another 21 ha. The total 57 hectares were transferred for administration to the Padurea Copiilor Association, in July 2016, upon its departure from ViitorPlus.

Since November 2016, ViitorPlus has resumed afforestation efforts through the programme Adoptă un copac, through which we aim to continue making an important contribution to the growth and protection of forest areas in Romania, with a focus on protective forest belts, and with the involvement of as many people as possible.


Our vision

Is to rediscover the connection between people and nature and to invest in what we leave behind.


Our mission

Follows three main directions:

  1. 1. We help increase the forested area in southern Romania, in order to combat and adapt to climate change.

2. We inspire the implementation of responsible behaviors related to the use of forest resources.

3. We contribute to the education of the public on the importance of forests.

Our values

We plant because we have realized the crucial importance of the multiple benefits, services and values of forest ecosystems for our society.

Protection and regulating services
Support services
Forest ecosystems contribute to nutrient recycling and soil formation and provide habitat for many species, thus increasing biodiversity.
Production and supply services

To the extent that natural resources are responsibly exploited, forests provide building materials, fiber, food (berries, mushrooms) and medicinal or ornamental plants, drinking water.

Social and cultural services

Consist of opportunities for education and information, relaxation and recreation, inspiration and spirituality, as well as numerous health benefits.

The value of forest ecosystems

Economic value


  • Direct – market value of forest products, sustainably exploited;
  • Indirect – lowered or avoided costs from damage caused by extreme weather events; local economic growth through income from tourism and leisure activities.
Cultural and social value


Artistic inspiration, relaxation, education and information, health benefits, communities formed around forests. 

Intrinsic value or ecological value


The importance of forests for maintaining the natural balance of the environment, habitat for numerous species of flora and fauna, support for the functioning of ecological and biological processes.

Statistics about trees and forests

About protective forest belts

The Team

Rebecca Popescu

Project Manager Stakeholders

Mădălin Costache

Project Manager Operations

Ștefan Gheorghe

Forestry Engineer

Cosmin Gherghe

Forestry Engineer

Alexandru Arhire

Education Coordinator

Carmen Paraschiveanu

Communication and Marketing Specialist

Alexandru Ionescu

Logistics Coordinator

Anca Simon

Logistics Coordinator

Alexandra Scoruș

Volunteers Coordinator

Iulian Nagy

Logistics Assistant

Elena Mihai

Programme Asistant

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